Sunday, November 20, 2016

If you can't beat 'em...



                  It has become increasingly more difficult for traditional media to survive in a world of social media.  The prevalence of sites like Buzzfeed, that offer bite size pieces of information packed in a sensational title perfectly illustrate the growing difficulties traditional journalism face.
              Much of the news that can be found on social media differs greatly from that of traditional journalism. Unlike traditional investigative journalism, social media delivers bits of information that can be easily read on a cell phone during the subway ride to work. These compressed articles are contrary to a complete article often lacking on important background information. Information is necessary when building an opinion, whereas the lack of information can lead to opinions based on false premises.
               While traditional journalism trumps social media on the use of fact based information, social media wins in reaching a broader audience, or at least one would think so. While writing this blog, I decided to check the Facebook pages of the New York Times and Buzzfeed News. Opposed to what I originally thought the New York Times has roughly 12.5 million followers on Facebook and Buzzfeed news only about 2 million. 
               A possibility for traditional journalism to survive the social media revolution is to use the tools of the social media to sustain the traditional side of journalism. This does not mean they should change the way they work, but how they present themselves. It remains of the utmost importance for readers to be able to differentiate between factual correct stories and sensational stories looking to clickbait users

No comments:

Post a Comment